Tweens, that precocious generation between the ages of 8 and 15, have turned “High School Musical” into a cash cow for Disney. They made the Jonas Brothers (ages 17, 16 and 13 when they formed their band in 2005) one of the hottest acts in the music business today. They put 15 year-old Miley Cyrus on the cover of Vanity Fair this year. And they even helped Broadway’s Wicked become the international girl-powerhouse that it is. So as I sat watching the new musical 13 that opened on Sunday at the Bernard B. Jacobs Theatre, I found myself wondering “Why didn’t someone think of this before?
This is a musical about 13 year-olds, starring a cast of 13 in which no one is older than 18 and even the onstage band is composed of players who probably just began to shave and wear bras. Unlike most of the shows aimed at this demographic (Wicked, Legally Blonde, The Little Mermaid), 13 has its eye on the boys who feel they’ve outgrown The Lion King. In fact, Broadway seems to be going a bit boy crazy this season because both the upcoming shows Billy Elliot and Shrek are aiming for the same audience.
Thirteen tells the story of Evan Goldman, a New York kid whose mother moves him to Indiana after his parents divorce and just a few months before he’s due to celebrate his bar mitzvah. The plot centers around Evan’s efforts to fit in with the kids at his new school so that they’ll join the festivities marking his entry into manhood. The book is by Dan Elish (who’s written such kid-friendly novels as “Born Too Short: The Confessions of an Eighth-Grade Basket Case”) and TV writer Robert Horn. And the music and lyrics are by Jason Robert Brown, composer of the Tony Award-winning score for Parade and the critically acclaimed The Last Five Years.
The whole idea is so smart and appealing that I really wanted to like 13. But, alas, I didn’t. It’s not the fault of the kids in the cast, who are, for the most part, talented and comfortable onstage, particularly Graham Phillips, who played Evan at the performance my friend Priscilla and I attended (he’s scheduled to take Saturday nights off). Phillips has the kind of bright, easy, and yes seductive, charm that brings to mind a junior version of the “M*A*S*H”-era mensch Alan Alda.
Other standouts include the clarion-voiced Allie Trimm as Patrice, the nice-but-non-cool girl who lives next door to Evan; and Aaron Simon Gross as Archie, a kid who gets around on crutches and a strong sense of humor. And even the young band plays well, although some of the heavy lifting is done by conductor and keyboardist Tom Kitt, whose last spin on Broadway was as the composer of the short-lived High Fidelity.
But aside from Kitt and director Jeremy Sams, who does a good job with such as young cast, I blame the show’s shortcomings on the grown-ups involved in the production. While its tunes are poppy and its lyrics witty (click here to hear a sampling), 13 struck me as the kind of show that adults think kids will find cool rather than a show that kids actually do find cool.
And I was totally turned off by how it fed into stereotypes. Does Indiana really have to be, as one song calls it, “the lamest place in the world” to live? Does the school jock have to be the predictably dumbest kid in the school? Does the blonde girl have to be the one that all the boys want? Does everyone have to be so thoroughly grossed out when two boys accidentally kiss?
Yeah, I know. I’m no where near the demographic 13 is hoping to draw. And I admit the audience the night I attended, heavily sprinkled with kids, seemed to enjoy the show, which runs just over 90 minutes. Even I got a kick out of seeing each young cast member show off in the joyful finale. And Priscilla, whose youngest is 14, said she's going to go back with her daughter and thinks that kids will like it. So what do I know? I don't even own any Jonas Brothers records.
Disney was not a bad word when I was growing up. It meant "The Mickey Mouse Club," which I loved watching. It meant Disney World, which I longed to see. And it meant entering the magical worlds of feature-length cartoons like "Cinderella" and "Sleeping Beauty." So, I'm not really quite sure how Disney became a four letter word on Broadway. Beauty and the Beast, The Lion King and the restoration of the venerable New Amsterdam Theatre helped rescue Broadway and the Times Square area from the drug pushers, pimps and sex shops that dominated the neighborhood in the ‘70s. But sophisticated musical lovers complain that Disney's later shows—Aida, Tarzan, Mary Poppins—have been too bland and too mechanical. Broadway insiders gripe that the Disney corporation refuses to play by the rules, throwing its weight around in contract negotiations and its money around to buy up talent. And now, this week, nearly every major theater critic has joined in, harpooning Disney's latest show, The Little Mermaid. “Loved the shoes. Loathed the show,” wrote the New York Times’ Ben Brantley.
Alas, I have to swim with the tide on this last one. I don't think The Little Mermaid is as terrible as Brantley says but there certainly isn't anything magical about it. And it's magic you want from a fairy tale and from the imagineers of Disney. Raised expectations might be part of the problem. There have been few more magical moments on the stage than the opening of The Lion King. The Disney folks hired the experimental theater director Julie Taymor and she transformed that beloved cartoon into a wondrous theatrical experience that set a high bar for other Disney shows. For Mermaid, Disney hired the internationally acclaimed opera director Francesca Zambello, clearly hoping that she would create a similarly transformative production. I've never seen Zambello's work before but if The Little Mermaid is any indication, I don't get what the fuss is about.
The show still tells the story of the mermaid princess Ariel (the pleasant Sierra Boggess) who falls for a human prince (the equally pleasant Sean Palmer), and then defies her father (the very buff and therefore particularly pleasant-to-look-at Norm Lewis) and almost sacrifices her life for love. But the book by Doug Wright (yes, the same award winning creator of I Am My Own Wife and the book for Grey Gardens) pads the tale so much that what was once a brisk 83-minute movie is now a somewhat bloated 2 ½-hour show. All of Alan Menken and Howard Ashman's songs from the original cartoon are still there and they still delight but the new ones by Menken and Glenn Slater aren't up to the same level. Most of the imagination seems to have gone into creating an underwater world, which set designer George Tsypin and costume designer Tatiana Noginova do primarily with lots of plastic to simulate water and by having actors glide around on sneakers with wheels in their heels to affect the movement of swimming.
I went to the show with my niece Jennifer, who is now 28 but who, like me, grew up on Disney cartoons and still has the DVDs of every show that came out during the company’s second golden era of animation, which began with the release of “The Little Mermaid” in 1989. We tried to get into the mood of the evening by stopping for a quick bite before the show at Blue Fin, the seafood restaurant around the corner from the Lunt-Fontanne Theatre where The Little Mermaid is playing. But the service was spotty and the tab was ridiculously high for the salad and appetizers we ordered. Jennifer wasn't any more pleased with the show, perking up only for familiar songs like "Part of Your World," "Kiss the Girl" and, the always-buoyant "Under the Sea." "Well," she said at the end, damning the show with faint praise, "it was better than Tarzan."
The kids in the audience, and there were oodles of them at the performance we attended, seemed to enjoy the show more than we did. But they didn't display the excitement that I saw in the young theatergoers at Wicked or Legally Blonde. Maybe kids today are too jaded for the PG-attractions of a traditional Disney show. But maybe it’s just time for Disney to move on from adaptations of its old animated hits. The company seems to think so too. It is currently developing musicals based on "The Man in the Ceiling," Jules Feiffer's children's book about a boy who yearns to become a cartoonist; and "Peter and the Starcatchers," a prequel to Peter Pan by Dave Barry and Ridley Pearson. Maybe they can help restore Disney's good name.
Tweens, that precocious generation between the ages of 8 and 15, have turned “High School Musical” into a cash cow for Disney. They made the Jonas Brothers (ages 17, 16 and 13 when they formed their band in 2005) one of the hottest acts in the music business today. They put 15 year-old Miley Cyrus on the cover of Vanity Fair this year. And they even helped Broadway’s Wicked become the international girl-powerhouse that it is. So as I sat watching the new musical 13 that opened on Sunday at the Bernard B. Jacobs Theatre, I found myself wondering “Why didn’t someone think of this before?
