iBroadway has been jointly developed by Art Meets Commerce, the advertising and marketing firm that has done work for shows ranging from the current production of Fela! to last seaon’s acclaimed revival of Finian’s Rainbow; and The Zumobi Network, a mobile publishing company whose clients include Better Homes & Gardens, Iron Man Central and msnbc.
The new app they’ve put together is kind of one-stop shopping for theater lovers. It has all kinds of information on shows playing in New York, including a synopsis of the plot, rundowns of the actors currently performing in the show and the creative team who originally put it together, a list of the awards and nominations the production has gotten and essential info like where the show is playing (you can Google map it) and its running time.
There are also photos and videos, links for iTunes so that you can download cast recordings right onto your playlist and all kinds of social media hookups so that you can share all this stuff via email, Facebook or Twitter. Plus there’s a handy button that makes it easy to buy tickets right from your mobile device. I mean really easy: ticket prices and available discounts are listed, as are performance times and box office schedules; there are even seating charts and info about wheelchair accessibility.
If you still want to know more—and what theater lover doesn’t—there are links (just click the “News” tab) to postings by my fellow bloggers Chris Caggiano of Everything I Know I Learned From Musicals and Aaron Riccio of 'Kül: That Sounds Cool and, of course, by me. It’s all available for free on iTunes or you can download the app by clicking here.
Which is now a lot of places since I’ve been, as they say, expanding the brand over the last year or so. You can follow me on Twitter and on Facebook. You can also read B&Me on your Kindle or you can buy B&Me T-shirts, bags and other goodies at the Broadway & Me store. And now, of course, I’ve gone mobile so you can keep in touch via iBroadway.